What We Do

The Earn More Do Less Method™ generates more leads, multiplies your sales and solidifies your competitive advantage.

It Never Gets Old To Have A Sales
Engine That "Leaves No Lead Behind"

We're not a digital marketing agency that focuses on impressions and brand awareness but a business development firm who uses technology in cool, disciplined ways to track where phone calls come from, drill down on form fill-outs, study walk-in traffic to brick-and-mortar businesses, and to record the mouse movements and cursor clicks of each visitor to your website so that you gain market share and generate predictable revenue.

BEING HIGH-TECH, HIGH-TOUCH & HITTING YOUR NUMBERS IS AS SIMPLE AS FOLLOWING Our 6-Part Formula

Marketing
Positioning

Communicate your unique benefits & why someone should buy from your company & not any other

Website
Setup

Optimize your website for maximum visibility in the search engines based on best practices from Google

Lead
Generation

Restructure your campaigns to cut wasteful spend with better demographic targeting, ad copy & more

Marketing
Conversion

Improve your site design with proven principles to compel more visitors to take the next step

Sales
Conversion

Set up call tracking, mouse heatmapping & more to build a tight and predictable sales process

Ongoing
Optimization

Improve your results based on feedback from real data & make strategic decisions with our consulting insights

Marketing Strategy Session

  • Define your Unique Selling Proposition, top benefits of what you offer and a bold risk-reversal guarantee to differentiate you from all your competitors
  • Understand your target market's behaviors, triggers & barriers & the day to day challenges you face in converting them
  • Draft an affordable, relevant and targeted marketing plan based on the demographics & psychographics of your ideal customer
  • Define the key performance indicators (KPIs) that will inform you of the 20% of your efforts that will make 80% of a difference in getting results

SEO & Business Profiles Setup

  • Set up optimal page titles, descriptions, meta tags & URL structure and follow best practices to allow search engines to 'read' your site correctly
  • Set up your website in Google Search Console to make sure they don't miss indexing any important pages or penalize you for any reason
  • Set up your Google My Business page with your logo, custom designed cover photo, company introduction and Google Maps address
  • Set up Google Analytics on your website to track where visitors come from, what they do on your site and sync behavior into AdWords

Adwords Setup & Optimization

  • Restructure your campaigns to cut wasteful spend and increase conversions with better audience targeting
  • Dial in your keywords, search terms, ad groups, ad copy, demographic & geographic settings, bidding strategy and more
  • Research your competitors' advertising footprint to model their most profitable keywords, ads and more to get an edge over them
  • Improve your campaign performance by making regular tweaks based on split test results, historical data and future trends

Website Design

  • Wireframe a layout & design that will make your online presence look more modern & clearly communicate your USP
  • Follow proven principles in aesthetics, functionality, typefaces, colors & navigation for the best user experience possible
  • Follow best development practices to ensure that coding is clean, compliant & has minimal load time on mobile devices
  • Include compelling headlines, testimonial with faces, an introduction video & strong call-to-actions to convert more visitors

Conversion Tracking & Reporting

  • Set up call tracking to discover where every phone call comes from & the average time per call from different marketing channels
  • Set up heatmapping to track the behavior and mouse movement of every visitor to discover where design needs to be improved
  • Set up web forms to capture contacts who get redirected to a thank you page & sync into a central contact database
  • Set up conversion tracking in AdWords to know the exact keywords your phone calls, form fill-outs & web orders come from

Monthly Strategy Consulting

  • Get a custom Monthly Insights & Reporting Video sharing your results, what different metrics mean and the tweaks we are making
  • Have a Monthly Clarity Call to discuss how you feel about everything, get on the same page with us & redefine any goals
  • Get strategy recommendations & uncover growth opportunities to improve your marketing & sales operations
  • Train your sales team on using video & follow up tools to humanize & speed up your sales closing process

A Message From Our Founders

At The End Of The Day, We Get Our Clients Sustainable, Measurable And Predictable Results By Helping Them Out Think, Out Position, Out Strategize, Out Market And Out Sell Their Competitors. We Know What Works And The Right Questions To Ask Because We’ve Harnessed The Power Of Analytics In 30+ Impact Points To Eliminate Wasted Activities And Uncover Hidden Sales And Marketing Opportunities So You Can Control More Market Share.

1 Any marketing or sales challenge you’re facing can be solved with this simple diagram...
3 ...and use customer feedback to make disciplined, data-driven decisions and compound your marketing's ROI.

Next Step Ready To Uncover Lost Sales & Generate Predictable Revenue?

We Would Love To Mark Up One Of Our "Monopolize Your Marketplace" Game Boards & Film A Website Review Video Of Your Company's Website.

Your Video Will Share The Top 20% Of Tweaks You Can Make Right Now To Get 80% More Measurable Traction From Your Business Development Initiatives!

Get My Custom Review Video Prefer to chat with us directly? Book a time in our calendar HERE.


Marketing Optimization Services

Sales Optimization Services

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Contact

Awards We've Earned

Organizations We Support

These Are The Ingredients In Your
Recipe To "Win" More Business And
Control More Market Share Online!

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